Los Angeles United States.
A series of videos in which an imposter pretending to be Tom Cruise using hyper-realistic technique “deepfake” the amount over 11 million views on TikTok, where countless users admit they can’t tell if the content is fake.
viral profile It has raised concerns about this mechanism, which allows for the falsification of ultra-detailed identity, due to artificial intelligence, and which is increasingly used in advertising campaigns, but also in propaganda and misinformation strategies.
fake Tom Cruise videos They started going live last week with a post in which his double stuntman played golf.
“If you like what you see, wait for what comes next,” the fake said Cruise before replying to his familiar laughter, in the same tone of voice.
In a second video, imitator he falls before telling a surreal anecdote with Mikhail Gorbachev, while in the third he does a magic trick in a short shot that shows the details of the reply.
“I will learn some magic, everything is real,” he jokes impostor.
Tom Cruise, the real, did not participate in any of the publications that have not yet been withdrawn or underlined by tick.
The social network explains in its regulations that it removes fake content when its purpose is to deceive users, but as in this case, the profile in which they were uploaded has a username. deeptomcruise, does not see the need to do this, although as the comments show, many users did not notice that detail and believed what they saw.
“Deepfake”, a form of counterfeiting that will grow rapidly
“deepfake” or ultra-fake, What are they hyperrealistic videosThey become “almost commonplace” because it becomes easy to create them; a practice that has fun aspects, but also dangerous due to its ability to identify identities.
They are created by falsifying a person’s face and voice video and audio files using artificial intelligence, with a quality that makes it difficult to differentiate reality from fiction.
With this technique it is possible to see and hear former US President Barack Obama (2009-2017) say that his successor, Donald Trump, (2017-2021) is a “complete idiot”; listening to a fake speech by Russian President Vladimir Putin, or seeing dead stars in new commercials, such as the case of Spain’s Lola Flores.