After Siri spilled overnight and the subsequent announcement that Apple will host a media event on Tuesday, April 20, a new Twitter hashflag it appeared to give visibility to the event on the platform.
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For the last few recent events, Apple has used hashflags, which are small icons next to hashtags on Twitter, as a way to market its events. The company first started the tradition with “#AppleEvent” during the September iPad Air and Apple Watch event and has maintained it ever since.
For its upcoming April 20 event, the hashflag mimics the event’s colorful logo used on Apple invitations and other promotional materials for next week’s event.
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Bloomberg reported that Apple plans to introduce a new high-quality 12.9-inch iPad Pro with a mini-LED display, performance similar to the Apple M1 silicone and improved support for accessories such as external monitors. It is also rumored that Apple would launch the long-awaited AirTags tracker, which could see its debut at the event.