Last year, the digital transformation was an opportunity for companies to reinvent themselves and adapt to ensure their continuity. Looking to 2021, C&W Business, a Latin American communications company, identifies three major trends that companies in all sectors should take into account when designing their digital strategy.
“All companies must ensure that they have high-quality connectivity, in addition to the necessary security and accessibility, which are essential in the processes of digital transformation, which is essential today to achieve business goals, especially in the face of current challenges posed by market ”, says Teudis Quezada, Country Manager of C&W Business in the Dominican Republic.
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Cloud, digitization and security. In the Dominican Republic, industries such as e-commerce have driven the digital transformation, and online consumption since the beginning of the pandemic has increased by 300% in the region, according to consumer consultancy Kantar. In parallel, other sectors that seemed to lag behind or with a slower process have given priority to transforming the community in 2020.