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Singer Ozuna became the first Latin artist to join Xset – the fastest growing electronic gaming company in the world – as an administrative partner, investor and content creator.
“I’ve always liked games and with the global explosion of gaming culture, it’s been important for me to be one of the first to move, both in terms of ownership and talent,” Ozuna said in a statement. of the press. “The mix of music and games will get bigger, and with Xset, I’m happy to lead the way.”
“When I started talking to Ozuna and his team, I was impressed by their incredible multi-faceted approach to business. Beyond Ozuna’s incredible musical talent, his desire to bring his passion for video games to the Latin world stands out. It represents the spirit of Xset, “said CEO and co-founder Greg Selkoe.” We are very honored and pleased that Ozuna has chosen Xset as a team and family of games. “
In the coming weeks, Ozuna and Xset will launch into several major business initiatives, including games, content creation, NFT and product launches, among others.