Allison Gutiérrez – [email protected]
Min & Mood are the oils essential of the Oriflame company, to help people’s emotional well-being.
According to the company, this new brand is inspired by the Swedish philosophy “Lagom”: “Not too little or too much: the right measure”, because they are perfect for everyday life.
With this, four flavors are launched on the market. The first is “Energize”, created to provoke positive emotions, generating energy, stimulating the mind.
It has red pepper and grapefruit in its ingredients that act on the motor cortex of the brain. The second of these is “Empower Me”, which aims to increase inner confidence and improve self-esteem. There is also “Balance Me”: a promising oil promise that targets the area of the brain called the precuneus. One last oil is “Relax me”, ideal to disconnect and relax, because it gives a lot of calm and releases the tension of the day.
“Our oils are tested in global laboratories and have neuroscientific evidence of their effectiveness and are adapted to everyday life,” said Frenza Vacca, marketing director for the brand.