Ford Motor Co. F,
it is limiting the production of its F-150 truck – the company’s largest money maker – due to a lack of semiconductors, as global computer chip supply constraints penetrate deeper into the car business.
Ford said Thursday it would reduce production of the F-150 at a plant in the Detroit area next week to just an eight-hour shift from three shifts. The other F-150 plant in Kansas City will run two of the three shifts next week, with both plants returning to their normal non-stop schedule on February 15th.
The cuts mark a significant escalation of the chip deficit problem that has disrupted the global car industry in recent weeks.
The F-150 is the nation’s best-selling vehicle and Ford’s profit engine, fueling most of its global revenue.
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