DC Comics warns artists against the NFT business

Cover of Secret Origins # 6 by Lee Bermejo.

Cover art a Secret Origins # 6 by Lee Bermejo.
Picture: DC Comics

José Delgo, former DC and Marvel comic artist, used to be best known for his pencil Wonder Woman in the 1970s and early 1980s. Now he is probably the most famous to do $ 1.85 million by selling NFTs – or non-fungible chips“Of his drawings online, many of which have appeared.” Wonder Woman and other authorized characters. DC Comics he does not seem to be satisfied with this development.

Of course, the real problem is that DC didn’t get one reducing art sales with its intellectual property and is worried that other artists – working for DC or not – may be trying the same thing. So the editor, by the way of Senior Vice President of Legal Affairs Jay Kogan, sent a letter to creative teams and freelancers hired by DC, communicating them in uncertain terms NFTs I’m a no-no.

After stating that the company had big plans for the digital property market, Kogan presented a velvet glove with an iron fist tucked inside. The letter, which leaked online earlier today (io9 contacted DC for more information, but the company declined to comment), reads in part: “As DC examines the complexities of the NFT market and works on a reasonable and fair solution for all parties involved, including fans and collectors, you Please note that the offer to sell any digital images that show DC’s intellectual property with or without NFTs, whether rendered for DC publications or rendered outside the scope of DC’s contractual commitment, is not permitted. If you are approached by anyone interested in including any DC art in an NFT program, please let Lawrence Ganem, VP DC, Talent Services know. ”

There is a lot to take here and, of course, DC Comics absolutely owns Wonder Woman, Batman and all its characters and has every right to want to take control of that intellectual property in the NFT industry. The company would probably do the same with the physical fan of DC Comics characters, if they were one could think of any possible way to manage this continuously.

On the other hand, what do you think are the chances that the company will give these artists and writers their fair share of the work they have already completed, especially when it is actually only for someone to certify a digital image as such? true, the official version? And can DC actually control this? Or will too many people, hoping to make a lot of money with very little effort, upload so many DC Comics images (scanned or hand-drawn) to make the NFT market impossible to manage?

Non-fungible chips they are too new – and too unpredictable – to know at this time. They are also new enough to require explanation. To put it too succinctly, it’s a system where people can “hold” digital assets, such as pictures, gifs, tweets, NBA songs, and more – though that doesn’t stop anyone from having their own children. , say, on their computer, or uploaded to YouTube or whatever. For example, I could take a screenshot of one of Delbo’s songs and then have a copy of it. But the person who owns an NFT linked to a piece of digital content becomes the “official” owner of a unique symbol that cannot be duplicated.

I really want to make a tirade about the absurdity of NFTs, which would be long and contain nothing that people have not said so far and would end up rising to this image, which someone now potentially owns. :

The illustration in the DC Comics article tells artists to stay out of NFT business or otherwise

Print Screen: Disney

However, the value of NFTs is the same as paper money. Both are agreed-upon lies; the fact that owning a non-duplicable digital asset in a closed system makes it valuable, even if it is readily available outside that system or that pieces of printed paper are valuable to themselves and can be traded for goods and services, but when you carry that paper in a different country, it doesn’t buy you anything.

If quite a few people assume that NFTs have value (figuratively, not literally … but I think literally too), then they will have value. At this time, their growing popularity, highlighted by the number of big companies the registration to sell its goods certainly indicates that the NFT market is heading this way.

And DC Comics will be damn sure RECEIVING action.


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