Apple has paid over $ 25 million for the rights to the upcoming “CODA” movie, setting a new acquisition record at the Sundance Film Festival, reports Deadline.
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Directed and written by Siân Heder, “CODA” stars actress Emilia Jones as Ruby, the only hearing person in her deaf family. With the end of her high school years, Ruby is divided between staying home to help her family or going to college to pursue her dreams.
Deadline reports that there has been an “intense fight” between Apple and Amazon for the worldwide rights of the film. The $ 25 million deal set a new record for film purchases at this year’s Sundance Virtual Film Festival, surpassing last year’s $ 22.5 million acquisition of Hulu / Neon for “Palm” Springs “.
Apple TV + is available for free from November 2019 for those who purchased an eligible Apple device in September 2019 or later. Apple recently announced plans to extend all free trialsApple TV + tests until July 2021, giving the company more time to present original content to viewers.
TVApple TV + is priced at $ 4.99 per month or $ 49.99 per year in the United States, but Apple also credits paid subscribers.