In celebration of Chinese New Year, Apple today released a special edition of the AirPods Pro version that contains an Ox icon, as 2021 is the Year of the Ox.
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The AirPods Pro, priced at RMB 1,999, are identical to the standard irAirPods Pro, but feature an ox engraved on the charging case. It is also shipped in a box that has the same ox icon.
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In addition to launching the new AirPods Pro for Chinese New Year, Apple has a special guide for Chinese New Year gifts on its website in China, recommending gifts that include iPhone 12 models, MagSafe accessories, AirPods special edition, Apple Watch, Mac M1 , iPads, and more.
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Apple has unveiled the new “AirPods Pro” on WeChat. “Here comes a box of blessings for the Year of the Ox,” reads the translated announcement, which is also accompanied by several ox-themed graphics and an Apple Music playlist with songs for the new year. In 2021, the Chinese New Year will begin on Friday, February 2021.
Apple says ox-themed “AirPods Pro” are small, with a total of 25,400 available. 11,480 of these will be sold in retail stores, while 13,920 are available for purchase online.