Epic Games continues “Free Fortnite” campaign with Apple-inspired press pack sent to influencers

Since Fortnite was banned from the App Store in August this year, Epic Games has promoted boycotting Apple products through special tournaments and campaigns mocking the company. This week, Epic sent a kit to influencers with a “Free Fortnite” jacket and a Galaxy Tab S7, reinforcing the company’s criticism of Apple.

The gift comes in a white box that mimics boxes of Apple products. Inside there is a personalized jacket with the slogan “Free Fortnite” and a logo that somehow resembles the Apple logo with its design and even the colorful stripes.

In addition to the jacket, the kit sent to influencers comes with a new Galaxy Tab S7 – which is one of the iPad rivals. There is also a letter written by the Epic Games team in the box that says that although users can no longer find Fortnite on the App Store or Google Play, the game remains available on the Samsung Galaxy Store.

Hi,

Fornite has been named Game of the Year for the Samsung Galaxy Store for 2020. As a holiday, we have teamed up with Samsung to send you a special box of #FreeFortnite equipment. Although Fortnite may not be currently available in the App Store or Google Play, you can still receive the latest Fortnite updates directly from the Epic Games app in the Galaxy Store. Spread the word, #FreeFortnite.

Thanks,
The Epic Games team.

A few months ago, Epic Games also offered Android devices and Windows PCs as prizes to Fortnite players in another attempt to boycott Apple. Both companies are now fighting in court, and the first trial is expected to take place in July 2021.

Although the judge presiding over the case does not seem convinced by Epic’s arguments, both Apple CEO Tim Cook and the company’s vice president, software engineer Craig Federighi, will have to testify about the App Store rules.

Epic sued Apple in August, claiming that the company runs the App Store with “monopolistic practices” because it requires developers to pay a percentage fee for each sale made through the App Store and its in-app purchasing system.

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